The 2020 Endurance™ All-Electric Pickup Truck

Revolutionary design

The Endurance™ was built from the ground up to be a new type of pickup truck: one that is designed smarter, safer, and more productive for work.

4 in-wheel hub motors

The Endurance™ is the first commercial vehicle to feature four in-wheel hub motors. This design reduces the number of moving parts and significantly improves vehicle control.

Fewest moving parts

The Endurance™ has the fewest moving parts of any motor vehicle. This advancement leads to fewer maintenance costs and a significantly lower total cost of ownership than traditional commercial vehicles.

True 4-wheel drive

With four dedicated hub motors, the Endurance™ helps you get out of any sticky, muddy, or slippery situation.

Design Specs

Base Price
Safety Rating (Front, Side, Rollover)
5 / 5 / 4
ADAS-LDW, AEB, Rear Cross Traffic Alert
Software - OTA (Over the Air Updates)
Fault monitoring - OTA realtime
EV Range (EPA cycle)
250+ miles
Charging time (95% SOC, Level 2-7kW AC/Level 3 DC)
10 hrs / 0.5 to 1.5 hrs
Off-board power for tools and accessory (stationary) 120V, 30 amp
Seating Capacity
Towing Capacity
7,500 lbs
Drivetrain layout
4 Hub Electric Motors
Brakes Front/Rear
Custom in hub motor brakes
20 in
Horsepower Peak
600 hp
Power Steering Assist
Top Speed (Software Governed)
80 mph (128 kph)
Gradeability at GVW
3-years bumper-to-bumper; 8-year battery warranty

TCO Calculator

Initial Operating Costs Comparison*
$52,500 Initial cost
Years owned
Mileage per year
Electric Cost Per kWh, $ 1
$1040 Fuel cost 2
$360 Maintenance cost 3
($7,500) Federal tax credit 4
Local tax credit 5
Number of vehicles

$56,200.00 TOTAL


$51,775 Initial cost
5 Years owned
20,000 Mileage per year
Price per gallon, $ 6
$3671.43 Fuel cost 7
$1080 Maintenance cost 8
N/A Federal tax credit
N/A Local tax credit
1 Number of vehicles

$82,819.44 TOTAL
($27,059.44) DIFFERENCE

* Operating Costs are meant to be a guideline for the advantages of using electric vehicles. Other factors such as depreciation, local sales tax, tires, unforeseen repairs and financing options affect the total cost of ownership of a vehicle.

1 To find the average cost per kWh in your state, visit

2 Fuel cost calculated by taking total mileage per year multiplied by kWh used per mile by the Endurance™ (0.4 kWh/mile) to get yearly kWh used. Yearly kWh used was then multiplied by cost per kWh

3 Internal Data

4 Source:

5 For info on local tax credits available to you, visit

6 National average for gallon of gas - $2.57 per gallon as of 12/09/19, per AAA

7 Fuel costs per year calculated by taking average miles per gallon of Ford F-150 Lariat 4WD (18 MPGs) and dividing by mileage per year to get total gallons per year. Total gallons per year were then multiplied by the price for gallon

8 Maintenance costs determined by Edmunds True Cost to Own®. Source:

Interested in reserving an endurance™
for your workforce?

If you would like to know more about adding Endurance™ pickups to your portfolio, email

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